“The Storyteller’s Secret” – some quotes and ideas from Carmine Gallo’s book

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The book mentioned in the title of this post is about 300 pages long (the Polish edition) and is full of evidence that storytelling is a great tool with several applications in the current world (e.g. to educate the audience). Carmine Gallo, a storytelling expert, "reveals the secrets of creating great narratives that inspire, motivate, educate, build brands, create social movements and change lives".