"A new company has to offer something much better at the start than what the market leaders were offering when they started, and it has to be as good - if not better - than what they are offering now. And just as cheap. The expectation bar for creating a successful business is being set higher and higher."
Category: selling products
About the worst way to make money
Some people say that the worst way to earn money is the so-called exchange of working time for money (cash). For example, if you work in an office or school, you are paid a certain salary per month.
How do you build brand excellence?
Just this month, I am reading a book by Paweł Tkaczyk entitled 'Zakamarki marki' (published in Polish by Helion SA). The book is full of valuable content on branding, image building, etc. The subtitle encourages you to read it, it reads: "Things you might not have known, forgotten or overlooked when building your brand" (translation from Polish). In chapter one of the book, Pawel Tkaczyk answers the question that is the title of this post.
Solve people’s problems – this could be your way to success.
People have all sorts of problems. One way to make money is to help people solve them. You can give people what they need. For example, you can create an innovative course to learn a foreign language, you can write a novel that interests them. What I'm writing now is not just about problems, it's about human needs.
Two ideas: 1. Define your own mission and purpose and 2. Hit or putty: a checklist.
1. "Identify your own mission and purpose to which you want to dedicate your life." PLUS 2. Hit or putty: a checklist.
How do you know if a product idea is good and has a chance to sell?
Lori Greiner (you can read about her here: https://lorigreiner.com/about-lori/) in her book entitled "Invent It, Sell It, Bank It!" gives a checklist to check when you are planning to launch a new product. She lists more than ten points (factors) that affect the success of a product.
DARE TO LIVE 