“A new company has to offer something much better at the start than what the market leaders offered when they started…” (post inspired by Yancey Strickler’s book)

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"A new company has to offer something much better at the start than what the market leaders were offering when they started, and it has to be as good - if not better - than what they are offering now. And just as cheap. The expectation bar for creating a successful business is being set higher and higher."

What does Pawel Tkaczyk write about the company blog?

"Blog readers are still the elite. But a very influential elite. Studies show that these people are often opinion leaders. If you want your message to break through to the general consciousness, it makes sense to start by convincing blog readers specifically." P. Tkaczyk also writes that blogs are a great marketing tool, but require a lot of work and expertise."

How do you build brand excellence?

Just this month, I am reading a book by Paweł Tkaczyk entitled 'Zakamarki marki' (published in Polish by Helion SA). The book is full of valuable content on branding, image building, etc. The subtitle encourages you to read it, it reads: "Things you might not have known, forgotten or overlooked when building your brand" (translation from Polish). In chapter one of the book, Pawel Tkaczyk answers the question that is the title of this post.

“Achieving personal greatness” (Brian Tracy) and co-operating with God’s grace.

Today I will address two topics: achieving personal greatness and working with God's grace to achieve spectacular goals. We were created for great things, yet many of us, over time, lock ourselves into our so-called comfort zone and accept life as it is, no longer dreaming of growing and achieving something great for ourselves and the world around us.

What does Mark Manson write about on his blog (according to Natasha Courtenay-Smith)?

What does Mark Manson write about on his blog (according to Natasha Courtenay-Smith)?